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為認(ren)真(zhen)貫徹(che)落實(shi)(shi)2023年(nian)廣西文化旅(lv)游(you)(you)發(fa)展大會精(jing)神，大力實(shi)(shi)施“串珠成(cheng)鏈”工(gong)程(cheng)，打造(zao)精(jing)品旅(lv)游(you)(you)線路，扎(zha)實(shi)(shi)推動我(wo)(wo)區(qu)文化旅(lv)游(you)(you)業高(gao)質量發(fa)展，加快(kuai)建設文化旅(lv)游(you)(you)強區(qu)，我(wo)(wo)廳制定了(le)《廣西旅(lv)游(you)(you)實(shi)(shi)施“串珠成(cheng)鏈”工(gong)程(cheng)行動方案（2024—2026年(nian)）》，現印發(fa)給你(ni)們(men)，請結合(he)實(shi)(shi)際，認(ren)真(zhen)組織實(shi)(shi)施。

附件：1.《廣西旅游實施“串珠成鏈”工程行動方案（2024-2026年）》

《廣西旅(lv)游實施“串珠(zhu)成鏈(lian)”工程行動方案

（2024—2026年(nian)）》

為認(ren)真(zhen)貫(guan)徹落實(shi)(shi)(shi)2023年廣(guang)西文化旅游發(fa)(fa)展大會精(jing)神，大力實(shi)(shi)(shi)施“串珠成鏈(lian)”工程，打(da)造精(jing)品(pin)旅游線路，扎實(shi)(shi)(shi)推動我區(qu)文化旅游業高質量發(fa)(fa)展，加快建設(she)文化旅游強區(qu)，特制定本行(xing)動方案。

一、總體要求

以(yi)(yi)習近(jin)平(ping)新(xin)時(shi)代中(zhong)國特色(se)社(she)會(hui)主義思想為(wei)指(zhi)導，全(quan)面貫(guan)徹落實黨的二十大(da)精(jing)神，深入貫(guan)徹落實習近(jin)平(ping)總書記對旅游工作的重(zhong)要(yao)指(zhi)示(shi)精(jing)神和關于廣西工作論述的重(zhong)要(yao)要(yao)求(qiu)，認(ren)真落實自治區黨委、政府(fu)決策(ce)部署(shu)，完整、準確、全(quan)面貫(guan)徹新(xin)發(fa)(fa)展(zhan)(zhan)理念，以(yi)(yi)高(gao)質量發(fa)(fa)展(zhan)(zhan)為(wei)主題，解放思想、創(chuang)新(xin)求(qiu)變，向海圖強(qiang)、開(kai)放發(fa)(fa)展(zhan)(zhan)，圍繞“三地兩帶一中(zhong)心(xin)”文(wen)化旅游發(fa)(fa)展(zhan)(zhan)布局(ju)，打(da)造核心(xin)吸引物品牌，強(qiang)化全(quan)域統籌聯動，以(yi)(yi)新(xin)質生(sheng)產(chan)力帶動文(wen)旅消(xiao)費體(ti)驗提升、結構升級(ji)，推出多(duo)樣化、多(duo)維(wei)度、多(duo)層級(ji)、高(gao)品質的文(wen)化旅游精(jing)品線(xian)路，為(wei)奮力開(kai)創(chuang)新(xin)時(shi)代壯美廣西建設新(xin)局(ju)面夯實文(wen)旅支(zhi)撐。

二、工作原則

——堅持(chi)品質升級(ji)。推動各地培(pei)育旅(lv)游核心吸引物，提質升級(ji)、做優做強文(wen)旅(lv)產品，形(xing)成城市文(wen)旅(lv)品牌(pai)，塑造鮮(xian)明主題特色形(xing)象。著力“串珠(zhu)成鏈”，加快打造一(yi)批區域特色鮮(xian)明、文(wen)化底蘊厚(hou)重的文(wen)化旅(lv)游精品線路。

——堅持協(xie)同推(tui)進(jin)。樹(shu)立全區“一(yi)盤棋”思(si)想(xiang)，強化自(zi)治區級(ji)(ji)、市級(ji)(ji)、縣（市、區）級(ji)(ji)等三級(ji)(ji)部門協(xie)作和區域聯動，保持思(si)想(xiang)的(de)(de)統一(yi)性(xing)、政策的(de)(de)一(yi)致性(xing)、執行的(de)(de)協(xie)同性(xing)，增強“串珠(zhu)成鏈(lian)”工程(cheng)的(de)(de)推(tui)進(jin)合(he)力。

——堅持融(rong)(rong)合(he)發展。深入挖掘文化價(jia)(jia)值(zhi)和(he)(he)精神內涵，以文塑旅(lv)、以旅(lv)彰文，加快文化和(he)(he)旅(lv)游(you)深度融(rong)(rong)合(he)，積極推進文化和(he)(he)旅(lv)游(you)與其他領域融(rong)(rong)合(he)互促，促進全(quan)(quan)要(yao)素(su)、全(quan)(quan)產業鏈(lian)、全(quan)(quan)價(jia)(jia)值(zhi)鏈(lian)提升(sheng)。

——堅持開放(fang)創(chuang)新(xin)。加大與大灣區、周邊省市(shi)，乃至東盟、“一(yi)帶一(yi)路”沿(yan)線(xian)國(guo)家在(zai)客源互(hu)通、線(xian)路串聯、營銷宣(xuan)傳、便利便捷等(deng)方面的(de)合(he)作，打造跨省跨境(jing)精品旅游線(xian)路品牌，推(tui)進(jin)在(zai)開放(fang)合(he)作上的(de)機(ji)制(zhi)創(chuang)新(xin)和模式創(chuang)新(xin)。

三、主要任務

著(zhu)眼(yan)“三地兩(liang)帶一中心”的發(fa)展布局，強(qiang)化頂層設計，堅(jian)持守正創(chuang)新、融合發(fa)展、提質(zhi)增效，擦亮(liang)文化和旅(lv)(lv)游(you)(you)品牌(pai)，培育文旅(lv)(lv)新質(zhi)生(sheng)產力。采取亮(liang)珠(zhu)、串珠(zhu)、強(qiang)鏈方式，串聯(lian)(lian)核心吸引物(wu)，著(zhu)力完善(shan)現代旅(lv)(lv)游(you)(you)業體(ti)系，打(da)造精品旅(lv)(lv)游(you)(you)線路(lu)，推動(dong)(dong)景(jing)(jing)區景(jing)(jing)點(dian)間、縣域間、城(cheng)市間、省際(ji)間、跨國(guo)跨境聯(lian)(lian)動(dong)(dong)發(fa)展，形成(cheng)各美(mei)其(qi)美(mei)、美(mei)美(mei)與共的旅(lv)(lv)游(you)(you)聯(lian)(lian)動(dong)(dong)高質(zhi)量(liang)發(fa)展新格(ge)局。

（一）亮珠，打造文化和旅游品牌

1.打(da)造(zao)特色(se)旅(lv)(lv)(lv)(lv)游(you)(you)(you)目(mu)的地。指(zhi)導各地市(shi)明確(que)文(wen)化(hua)(hua)(hua)和(he)(he)旅(lv)(lv)(lv)(lv)游(you)(you)(you)在社會(hui)經濟(ji)發展(zhan)中的總體定(ding)位，統(tong)籌政府與(yu)市(shi)場、供給與(yu)需求、保(bao)護(hu)與(yu)開(kai)發、國內(nei)與(yu)國際、發展(zhan)與(yu)安(an)全，確(que)保(bao)文(wen)化(hua)(hua)(hua)和(he)(he)旅(lv)(lv)(lv)(lv)游(you)(you)(you)有機融(rong)入區域經濟(ji)社會(hui)發展(zhan)戰略，明確(que)發展(zhan)方向和(he)(he)路徑，突出地域、人文(wen)特色(se)，確(que)定(ding)山水型、度(du)假型、休閑型、文(wen)化(hua)(hua)(hua)型、康養型、運(yun)動型、研學型等旅(lv)(lv)(lv)(lv)游(you)(you)(you)目(mu)的地整體形象，塑造(zao)區域特色(se)IP，豐富文(wen)化(hua)(hua)(hua)旅(lv)(lv)(lv)(lv)游(you)(you)(you)品牌，打(da)造(zao)旅(lv)(lv)(lv)(lv)游(you)(you)(you)目(mu)的地。〔責任單位：各市(shi)文(wen)化(hua)(hua)(hua)和(he)(he)旅(lv)(lv)(lv)(lv)游(you)(you)(you)主管(guan)部門，自治(zhi)區文(wen)化(hua)(hua)(hua)和(he)(he)旅(lv)(lv)(lv)(lv)游(you)(you)(you)廳政策(ce)法(fa)規處、全域旅(lv)(lv)(lv)(lv)游(you)(you)(you)促進處、資源開(kai)發處〕

2.增強文(wen)(wen)化(hua)(hua)(hua)(hua)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)品(pin)(pin)牌吸引力。加(jia)快實施“景區(qu)(qu)煥新(xin)(xin)”“文(wen)(wen)化(hua)(hua)(hua)(hua)潤景”工(gong)程，著(zhu)力發展(zhan)高(gao)(gao)品(pin)(pin)質A級(ji)景區(qu)(qu)和旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)度(du)假(jia)區(qu)(qu)，打(da)造(zao)優質產(chan)(chan)品(pin)(pin)供(gong)給體(ti)系。推進(jin)創(chuang)建國(guo)(guo)家級(ji)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)休閑街區(qu)(qu)、國(guo)(guo)家級(ji)夜(ye)間文(wen)(wen)化(hua)(hua)(hua)(hua)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)消費集聚區(qu)(qu)、國(guo)(guo)家工(gong)業(ye)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)示范基地、聯合國(guo)(guo)世界旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)組織“最佳旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)鄉(xiang)(xiang)村(cun)(cun)”、全國(guo)(guo)鄉(xiang)(xiang)村(cun)(cun)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)重點村(cun)(cun)（鎮）、廣(guang)西(xi)特(te)色旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)名(ming)鎮（村(cun)(cun)）、等級(ji)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)民宿(su)、廣(guang)西(xi)星級(ji)鄉(xiang)(xiang)村(cun)(cun)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)區(qu)(qu)、廣(guang)西(xi)星級(ji)農家樂等品(pin)(pin)牌。大力發展(zhan)文(wen)(wen)物(wu)(wu)(wu)(wu)博物(wu)(wu)(wu)(wu)館(guan)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)，推動主要城市(shi)文(wen)(wen)物(wu)(wu)(wu)(wu)保護單位(wei)、博物(wu)(wu)(wu)(wu)館(guan)提升展(zhan)陳手段，發展(zhan)云展(zhan)覽、沉浸式數字(zi)(zi)體(ti)驗(yan)(yan)(yan)、文(wen)(wen)物(wu)(wu)(wu)(wu)微課(ke)堂等新(xin)(xin)業(ye)態(tai)。提升打(da)造(zao)精品(pin)(pin)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)演藝、跟(gen)著(zhu)賽(sai)事(shi)去旅(lv)(lv)(lv)(lv)(lv)(lv)行、文(wen)(wen)化(hua)(hua)(hua)(hua)藝術節等城市(shi)文(wen)(wen)旅(lv)(lv)(lv)(lv)(lv)(lv)新(xin)(xin)業(ye)態(tai)。加(jia)強民族民俗文(wen)(wen)化(hua)(hua)(hua)(hua)沉浸式體(ti)驗(yan)(yan)(yan)產(chan)(chan)品(pin)(pin)開(kai)發，打(da)造(zao)鄉(xiang)(xiang)村(cun)(cun)特(te)色文(wen)(wen)化(hua)(hua)(hua)(hua)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)節慶品(pin)(pin)牌。培育(yu)溫(wen)泉康(kang)養(yang)、森(sen)林康(kang)養(yang)等康(kang)養(yang)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)度(du)假(jia)新(xin)(xin)業(ye)態(tai)，打(da)造(zao)以康(kang)養(yang)為主題的旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)度(du)假(jia)區(qu)(qu)。積極引進(jin)國(guo)(guo)內外高(gao)(gao)端品(pin)(pin)牌酒店進(jin)駐，鼓勵創(chuang)建五星級(ji)旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)飯店。推動“老字(zi)(zi)號”餐(can)飲品(pin)(pin)牌創(chuang)新(xin)(xin)發展(zhan)，打(da)造(zao)一批(pi)非遺(yi)美食形象體(ti)驗(yan)(yan)(yan)店；引進(jin)國(guo)(guo)際餐(can)飲品(pin)(pin)牌，提升中(zhong)高(gao)(gao)檔(dang)酒店餐(can)飲服務水平。打(da)造(zao)高(gao)(gao)品(pin)(pin)質購物(wu)(wu)(wu)(wu)空間，推進(jin)具備條(tiao)件(jian)的城市(shi)設立免稅店、離(li)境退稅商(shang)店，支持引進(jin)國(guo)(guo)際知名(ming)購物(wu)(wu)(wu)(wu)商(shang)企開(kai)設門店。〔責任單位(wei)：各市(shi)文(wen)(wen)化(hua)(hua)(hua)(hua)和旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)主管(guan)部門，自治區(qu)(qu)文(wen)(wen)化(hua)(hua)(hua)(hua)和旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)廳資源開(kai)發處(chu)、全域旅(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)促進(jin)處(chu)、市(shi)場管(guan)理處(chu)、產(chan)(chan)業(ye)發展(zhan)處(chu)、非物(wu)(wu)(wu)(wu)質文(wen)(wen)化(hua)(hua)(hua)(hua)遺(yi)產(chan)(chan)處(chu)、博物(wu)(wu)(wu)(wu)館(guan)與文(wen)(wen)物(wu)(wu)(wu)(wu)安全處(chu)、藝術處(chu)〕

3.塑造文(wen)(wen)(wen)旅(lv)消費(fei)新(xin)(xin)場(chang)景。加強(qiang)對各類(lei)旅(lv)游(you)(you)景區(qu)(qu)、度假區(qu)(qu)和(he)(he)各級(ji)文(wen)(wen)(wen)化產業(ye)(ye)(ye)示(shi)范園(yuan)區(qu)(qu)（基地(di)(di)）的引導和(he)(he)扶(fu)持，提升(sheng)(sheng)城(cheng)市文(wen)(wen)(wen)化和(he)(he)旅(lv)游(you)(you)消費(fei)類(lei)產品(pin)的供(gong)給能(neng)力(li)(li)。推動(dong)傳統商業(ye)(ye)(ye)綜合體轉型升(sheng)(sheng)級(ji)為文(wen)(wen)(wen)體商旅(lv)綜合體，打造具有文(wen)(wen)(wen)化和(he)(he)旅(lv)游(you)(you)特(te)色(se)的高品(pin)質旅(lv)游(you)(you)休閑街區(qu)(qu)。依(yi)托特(te)色(se)農(nong)業(ye)(ye)(ye)，構(gou)建現代(dai)農(nong)業(ye)(ye)(ye)核心示(shi)范區(qu)(qu)、現代(dai)農(nong)業(ye)(ye)(ye)產業(ye)(ye)(ye)園(yuan)等(deng)休閑農(nong)業(ye)(ye)(ye)品(pin)牌，建設(she)農(nong)業(ye)(ye)(ye)文(wen)(wen)(wen)化展(zhan)示(shi)園(yuan)、農(nong)耕文(wen)(wen)(wen)化博覽(lan)館(guan)、文(wen)(wen)(wen)化村落(luo)村史館(guan)等(deng)地(di)(di)方文(wen)(wen)(wen)化展(zhan)示(shi)體驗設(she)施。開(kai)發微旅(lv)游(you)(you)、小團游(you)(you)等(deng)新(xin)(xin)產品(pin)，培育新(xin)(xin)型消費(fei)業(ye)(ye)(ye)態(tai)，建設(she)新(xin)(xin)型文(wen)(wen)(wen)化和(he)(he)旅(lv)游(you)(you)消費(fei)集聚區(qu)(qu)。發展(zhan)數字文(wen)(wen)(wen)旅(lv)消費(fei)和(he)(he)信用消費(fei)，提升(sheng)(sheng)文(wen)(wen)(wen)化和(he)(he)旅(lv)游(you)(you)消費(fei)支(zhi)付(fu)便利化水平。適(shi)應文(wen)(wen)(wen)旅(lv)消費(fei)新(xin)(xin)需(xu)求，推出一(yi)批夜(ye)游(you)(you)景區(qu)(qu)景點(dian)和(he)(he)夜(ye)間旅(lv)游(you)(you)演藝(yi)精品(pin)，舉辦夜(ye)間文(wen)(wen)(wen)化和(he)(he)旅(lv)游(you)(you)消費(fei)主題活(huo)動(dong)，大力(li)(li)發展(zhan)夜(ye)間經濟。進一(yi)步提升(sheng)(sheng)文(wen)(wen)(wen)旅(lv)產品(pin)吸(xi)引力(li)(li)，打造一(yi)系列文(wen)(wen)(wen)化地(di)(di)標、特(te)色(se)街區(qu)(qu)、戶外運(yun)動(dong)等(deng)網紅打卡點(dian)。〔責任單位：各市文(wen)(wen)(wen)化和(he)(he)旅(lv)游(you)(you)主管部門，自治(zhi)區(qu)(qu)文(wen)(wen)(wen)化和(he)(he)旅(lv)游(you)(you)廳產業(ye)(ye)(ye)發展(zhan)處、全域旅(lv)游(you)(you)促進處、資源(yuan)開(kai)發處〕

（二）串珠，打造精品旅游線路

4.打(da)造廣(guang)(guang)(guang)西(xi)(xi)(xi)特色(se)主題旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)線(xian)路。適(shi)應旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)發(fa)展趨勢和市場需求，整(zheng)合全(quan)區交(jiao)通(tong)、美(mei)食、住宿、游(you)(you)(you)(you)(you)(you)覽、娛樂和購物資(zi)(zi)源，推出研學(xue)類(lei)、觀(guan)光(guang)類(lei)、節慶類(lei)、自駕(jia)類(lei)、度(du)假(jia)類(lei)、體(ti)驗(yan)(yan)類(lei)、技能類(lei)、親(qin)子(zi)類(lei)、康(kang)(kang)養(yang)類(lei)、候鳥類(lei)、美(mei)食類(lei)、美(mei)宿類(lei)等(deng)(deng)主題旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)線(xian)路，重點推出“‘廣(guang)(guang)(guang)西(xi)(xi)(xi)三(san)月(yue)三(san)’風(feng)(feng)(feng)情(qing)游(you)(you)(you)(you)(you)(you)”“春夏(xia)游(you)(you)(you)(you)(you)(you)廣(guang)(guang)(guang)西(xi)(xi)(xi)”“秋冬游(you)(you)(you)(you)(you)(you)廣(guang)(guang)(guang)西(xi)(xi)(xi)”“千(qian)萬老廣(guang)(guang)(guang)游(you)(you)(you)(you)(you)(you)廣(guang)(guang)(guang)西(xi)(xi)(xi)”、八桂山水(shui)風(feng)(feng)(feng)光(guang)游(you)(you)(you)(you)(you)(you)、浪漫(man)北(bei)部灣休(xiu)(xiu)閑(xian)游(you)(you)(you)(you)(you)(you)、廣(guang)(guang)(guang)西(xi)(xi)(xi)長壽康(kang)(kang)養(yang)度(du)假(jia)游(you)(you)(you)(you)(you)(you)、壯美(mei)邊關風(feng)(feng)(feng)情(qing)游(you)(you)(you)(you)(you)(you)、桂北(bei)少(shao)數民族風(feng)(feng)(feng)情(qing)游(you)(you)(you)(you)(you)(you)、紅色(se)文(wen)(wen)(wen)化(hua)廣(guang)(guang)(guang)西(xi)(xi)(xi)游(you)(you)(you)(you)(you)(you)等(deng)(deng)一系(xi)列(lie)主題旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)線(xian)路，針對(dui)不同客群推出廣(guang)(guang)(guang)西(xi)(xi)(xi)非遺(yi)文(wen)(wen)(wen)化(hua)體(ti)驗(yan)(yan)游(you)(you)(you)(you)(you)(you)、八桂嗦粉風(feng)(feng)(feng)味游(you)(you)(you)(you)(you)(you)、千(qian)滋(zi)百味桂果游(you)(you)(you)(you)(you)(you)、江海聯動度(du)假(jia)游(you)(you)(you)(you)(you)(you)、戶(hu)外運動游(you)(you)(you)(you)(you)(you)、城鄉(xiang)互動游(you)(you)(you)(you)(you)(you)、喀斯特·丹霞地貌研學(xue)游(you)(you)(you)(you)(you)(you)、綾羅綢(chou)緞絲路風(feng)(feng)(feng)景游(you)(you)(you)(you)(you)(you)、廣(guang)(guang)(guang)西(xi)(xi)(xi)茶鄉(xiang)體(ti)驗(yan)(yan)游(you)(you)(you)(you)(you)(you)、古村古鎮農耕文(wen)(wen)(wen)化(hua)游(you)(you)(you)(you)(you)(you)等(deng)(deng)一系(xi)列(lie)特色(se)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)線(xian)路。鼓勵(li)農業、工業、交(jiao)通(tong)、林(lin)業、水(shui)利(li)、教育(yu)(yu)、體(ti)育(yu)(yu)、商業等(deng)(deng)相(xiang)關部門(men)積極發(fa)展“+文(wen)(wen)(wen)旅(lv)(lv)(lv)(lv)”“文(wen)(wen)(wen)旅(lv)(lv)(lv)(lv)+”，策劃(hua)打(da)造體(ti)育(yu)(yu)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)、休(xiu)(xiu)閑(xian)農業旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)、森林(lin)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)、康(kang)(kang)養(yang)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)等(deng)(deng)具有行業特色(se)的(de)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)線(xian)路。〔責(ze)任單(dan)位：各市文(wen)(wen)(wen)化(hua)和旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)主管部門(men)，自治區文(wen)(wen)(wen)化(hua)和旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)廳宣傳(chuan)推廣(guang)(guang)(guang)處(chu)(chu)、產業發(fa)展處(chu)(chu)、資(zi)(zi)源開發(fa)處(chu)(chu)、全(quan)域旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)促進處(chu)(chu)、非物質文(wen)(wen)(wen)化(hua)遺(yi)產處(chu)(chu)、革(ge)命文(wen)(wen)(wen)物處(chu)(chu)、信息科技教育(yu)(yu)處(chu)(chu)〕

5.打(da)造(zao)(zao)市(shi)(shi)、縣精(jing)品旅(lv)(lv)(lv)游(you)線(xian)(xian)路(lu)(lu)。各(ge)(ge)市(shi)(shi)緊緊圍繞廣西主題(ti)線(xian)(xian)路(lu)(lu)和(he)(he)特(te)色線(xian)(xian)路(lu)(lu)打(da)造(zao)(zao)5條以上(shang)具有地方特(te)色、文(wen)(wen)化內涵豐富、旅(lv)(lv)(lv)游(you)產(chan)(chan)品集聚、關聯性強的旅(lv)(lv)(lv)游(you)線(xian)(xian)路(lu)(lu)，各(ge)(ge)縣（市(shi)(shi)、區）打(da)造(zao)(zao)2條以上(shang)串聯域(yu)內主要景區景點和(he)(he)其他旅(lv)(lv)(lv)游(you)吸引物的旅(lv)(lv)(lv)游(you)線(xian)(xian)路(lu)(lu)。鼓勵各(ge)(ge)市(shi)(shi)、各(ge)(ge)縣（市(shi)(shi)、區）之間成立(li)旅(lv)(lv)(lv)游(you)聯盟，整合資源(yuan)、提煉(lian)主題(ti)，打(da)造(zao)(zao)跨市(shi)(shi)、跨縣（市(shi)(shi)、區）區域(yu)旅(lv)(lv)(lv)游(you)線(xian)(xian)路(lu)(lu)，實現資源(yuan)互補、客源(yuan)互送、市(shi)(shi)場(chang)共享的良好旅(lv)(lv)(lv)游(you)發展(zhan)態(tai)勢。鼓勵各(ge)(ge)市(shi)(shi)縣相關部門積極(ji)發展(zhan)“+文(wen)(wen)旅(lv)(lv)(lv)”，將(jiang)具有行業(ye)特(te)色的“+文(wen)(wen)旅(lv)(lv)(lv)”產(chan)(chan)品融入(ru)各(ge)(ge)市(shi)(shi)縣旅(lv)(lv)(lv)游(you)線(xian)(xian)路(lu)(lu)。〔責任單位：各(ge)(ge)市(shi)(shi)、縣文(wen)(wen)化和(he)(he)旅(lv)(lv)(lv)游(you)主管部門〕

6.打(da)造(zao)跨省、跨境(jing)聯(lian)動(dong)旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)。與大灣區(qu)、云(yun)貴川(chuan)渝湘瓊(qiong)等周邊(bian)省份(fen)強強合作(zuo)，推出(chu)多日游(you)(you)(you)(you)(you)(you)(you)(you)、度假游(you)(you)(you)(you)(you)(you)(you)(you)、休閑游(you)(you)(you)(you)(you)(you)(you)(you)、購(gou)物游(you)(you)(you)(you)(you)(you)(you)(you)、商務游(you)(you)(you)(you)(you)(you)(you)(you)、會展游(you)(you)(you)(you)(you)(you)(you)(you)等城市目(mu)的(de)地(di)游(you)(you)(you)(you)(you)(you)(you)(you)旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)。聚焦跨省毗鄰地(di)區(qu)旅游(you)(you)(you)(you)(you)(you)(you)(you)資源(yuan)，合作(zuo)開發主題旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)，提升滇(dian)桂(gui)粵邊(bian)海國(guo)家風(feng)景(jing)道(dao)建(jian)設水(shui)平(ping)，打(da)造(zao)中國(guo)G219最美邊(bian)境(jing)線(xian)(xian)、G228醉美海岸線(xian)(xian)精品(pin)旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)。支持(chi)桂(gui)林(lin)、賀州(zhou)與廣(guang)東(dong)肇慶(qing)打(da)造(zao)粵桂(gui)畫廊旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)。鼓(gu)勵(li)樂業(ye)、鳳山、天峨、南丹、平(ping)塘與貴州(zhou)平(ping)潭打(da)造(zao)“天字(zi)號”旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)，鼓(gu)勵(li)桂(gui)林(lin)與湖南邵陽、張(zhang)家界打(da)造(zao)世界級山水(shui)奇(qi)觀(guan)旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)，鼓(gu)勵(li)桂(gui)西北與貴州(zhou)、云(yun)南共(gong)同打(da)造(zao)滇(dian)桂(gui)黔喀斯特風(feng)光旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)，聯(lian)合貴州(zhou)、云(yun)南共(gong)同推出(chu)左右江革(ge)命老區(qu)紅色旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)。加強與東(dong)盟國(guo)家、“一(yi)帶一(yi)路(lu)(lu)(lu)(lu)”沿線(xian)(xian)國(guo)家的(de)合作(zuo)，以恢復和開通境(jing)外主要客源(yuan)國(guo)航(hang)線(xian)(xian)、落實入(ru)境(jing)旅游(you)(you)(you)(you)(you)(you)(you)(you)便利化(hua)政(zheng)策為抓手(shou)，培育發展入(ru)境(jing)旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)，重點(dian)發展面(mian)向越(yue)南、新馬(ma)泰、日韓(han)等國(guo)游(you)(you)(you)(you)(you)(you)(you)(you)客的(de)特色旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)。在中越(yue)陸地(di)邊(bian)境(jing)地(di)區(qu)重點(dian)發展邊(bian)境(jing)旅游(you)(you)(you)(you)(you)(you)(you)(you)試驗區(qu)、跨境(jing)旅游(you)(you)(you)(you)(you)(you)(you)(you)合作(zuo)區(qu)和跨境(jing)陸路(lu)(lu)(lu)(lu)旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)，在泛北部灣地(di)區(qu)發展省際游(you)(you)(you)(you)(you)(you)(you)(you)、跨國(guo)游(you)(you)(you)(you)(you)(you)(you)(you)、郵輪游(you)(you)(you)(you)(you)(you)(you)(you)旅游(you)(you)(you)(you)(you)(you)(you)(you)線(xian)(xian)路(lu)(lu)(lu)(lu)。〔責(ze)任(ren)單位：自治(zhi)區(qu)文(wen)化(hua)和旅游(you)(you)(you)(you)(you)(you)(you)(you)廳宣傳推廣(guang)處、對外交流(liu)合作(zuo)處、市場管理(li)處、全域旅游(you)(you)(you)(you)(you)(you)(you)(you)促進處、革(ge)命文(wen)物處、資源(yuan)開發處、產業(ye)發展處，相關(guan)市、縣文(wen)化(hua)和旅游(you)(you)(you)(you)(you)(you)(you)(you)行政(zheng)管理(li)部門〕

7.打(da)造(zao)一(yi)(yi)批(pi)(pi)分群(qun)分時旅(lv)(lv)(lv)游(you)(you)(you)線(xian)路。適(shi)應(ying)(ying)客(ke)群(qun)需(xu)求，打(da)造(zao)一(yi)(yi)批(pi)(pi)親子型(xing)、研(yan)學型(xing)、運動型(xing)、養(yang)老型(xing)、康養(yang)度(du)假(jia)型(xing)、自駕露營(ying)型(xing)旅(lv)(lv)(lv)游(you)(you)(you)線(xian)路。適(shi)應(ying)(ying)市(shi)場特點，打(da)造(zao)一(yi)(yi)批(pi)(pi)周(zhou)末型(xing)、小(xiao)長假(jia)型(xing)、大(da)長假(jia)型(xing)、公(gong)休(xiu)型(xing)、療養(yang)型(xing)旅(lv)(lv)(lv)游(you)(you)(you)線(xian)路。適(shi)應(ying)(ying)新時代個性化(hua)旅(lv)(lv)(lv)游(you)(you)(you)發(fa)展(zhan)趨勢，打(da)造(zao)一(yi)(yi)批(pi)(pi)俱樂部式(shi)、邀(yao)約式(shi)、主題活動式(shi)等特色鮮明的(de)旅(lv)(lv)(lv)游(you)(you)(you)線(xian)路。各(ge)市(shi)、縣（市(shi)、區(qu)）圍繞當地核心旅(lv)(lv)(lv)游(you)(you)(you)產品，打(da)造(zao)1-2日(ri)精華游(you)(you)(you)、3-4日(ri)休(xiu)閑(xian)游(you)(you)(you)、5-7日(ri)深(shen)度(du)游(you)(you)(you)線(xian)路。〔責任單位(wei)：各(ge)市(shi)文化(hua)和旅(lv)(lv)(lv)游(you)(you)(you)主管(guan)部門(men)，自治(zhi)區(qu)文化(hua)和旅(lv)(lv)(lv)游(you)(you)(you)廳宣傳推廣處、市(shi)場管(guan)理處〕

8.推出熱點旅(lv)游(you)(you)線(xian)(xian)(xian)路(lu)(lu)。鼓勵旅(lv)游(you)(you)自(zi)媒(mei)體人、網絡(luo)達人、游(you)(you)客(ke)等參與(yu)線(xian)(xian)(xian)路(lu)(lu)設計(ji)，引(yin)導各大(da)流量網絡(luo)平臺，通過征集(ji)熱點線(xian)(xian)(xian)路(lu)(lu)、特色(se)線(xian)(xian)(xian)路(lu)(lu)、旅(lv)游(you)(you)攻略等舉措，完(wan)善旅(lv)游(you)(you)服務(wu)設施，推出市場旺盛(sheng)、發(fa)展潛力(li)巨大(da)的旅(lv)游(you)(you)精(jing)品(pin)線(xian)(xian)(xian)路(lu)(lu)。鼓勵結(jie)合正(zheng)面熱點事件，引(yin)導發(fa)展符合社(she)會主義核心價(jia)值觀、市場需求(qiu)旺盛(sheng)、社(she)會普遍叫好的熱點旅(lv)游(you)(you)線(xian)(xian)(xian)路(lu)(lu)。引(yin)導旅(lv)行社(she)、線(xian)(xian)(xian)上旅(lv)游(you)(you)企(qi)業等專業團(tuan)體分(fen)區(qu)域、分(fen)群體、分(fen)時段、分(fen)預算找準賣點，推出個性(xing)化(hua)熱點旅(lv)游(you)(you)線(xian)(xian)(xian)路(lu)(lu)產(chan)品(pin)。〔責任單位：各市文化(hua)和旅(lv)游(you)(you)主管部(bu)門，自(zi)治(zhi)區(qu)文化(hua)和旅(lv)游(you)(you)廳宣傳(chuan)推廣處、市場管理處、信息科技教(jiao)育處〕

9.推(tui)動環廣(guang)西國(guo)家(jia)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)風(feng)(feng)(feng)景(jing)(jing)道(dao)(dao)（旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)公(gong)路(lu)）建設(she)。按照《環廣(guang)西國(guo)家(jia)風(feng)(feng)(feng)景(jing)(jing)道(dao)(dao)建設(she)規(gui)劃(hua)》，以(yi)高速(su)公(gong)路(lu)、國(guo)道(dao)(dao)、省(sheng)道(dao)(dao)、縣道(dao)(dao)等(deng)交通網絡為(wei)骨架，推(tui)進(jin)邊(bian)關風(feng)(feng)(feng)景(jing)(jing)道(dao)(dao)、濱海風(feng)(feng)(feng)景(jing)(jing)道(dao)(dao)、湘桂風(feng)(feng)(feng)景(jing)(jing)道(dao)(dao)等(deng)各(ge)主(zhu)題(ti)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)風(feng)(feng)(feng)景(jing)(jing)道(dao)(dao)，構建環繞全區的國(guo)家(jia)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)風(feng)(feng)(feng)景(jing)(jing)道(dao)(dao)體系(xi)。以(yi)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)風(feng)(feng)(feng)景(jing)(jing)道(dao)(dao)沿線、主(zhu)要(yao)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)核(he)心吸引物為(wei)重點(dian)，加(jia)快完善提升汽車營地、旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)驛站、觀景(jing)(jing)平臺(tai)、旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)咨詢中心（點(dian)）、旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)集散中心、旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)廁所、停(ting)車場(chang)、充電(dian)樁(zhuang)等(deng)設(she)施(shi)，規(gui)范化(hua)(hua)建設(she)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)標識標牌體系(xi)。各(ge)市(shi)縣要(yao)聚焦旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)產(chan)品、旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)形象、交通條(tiao)件，打(da)(da)造(zao)獨具地方特色(se)、深厚文化(hua)(hua)內涵的風(feng)(feng)(feng)景(jing)(jing)道(dao)(dao)。鼓勵桂林市(shi)打(da)(da)造(zao)漓江一號風(feng)(feng)(feng)景(jing)(jing)道(dao)(dao)、欽州市(shi)打(da)(da)造(zao)三墩(dun)海上旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)公(gong)路(lu)、北海市(shi)打(da)(da)造(zao)潿洲(zhou)島(dao)520環島(dao)旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)公(gong)路(lu)、防城港市(shi)打(da)(da)造(zao)國(guo)門大道(dao)(dao)、崇左市(shi)打(da)(da)造(zao)壯美(mei)邊(bian)關旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)大道(dao)(dao)。〔責任單位：各(ge)市(shi)文化(hua)(hua)和旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)主(zhu)管(guan)部門，自治區文化(hua)(hua)和旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)廳全域旅(lv)(lv)(lv)(lv)(lv)(lv)(lv)游(you)(you)(you)(you)(you)(you)(you)促進(jin)處(chu)(chu)、公(gong)共服務處(chu)(chu)〕

10.發(fa)揮產(chan)(chan)業(ye)(ye)鏈龍頭(tou)(tou)作用(yong)。緊緊圍(wei)繞“三地(di)兩(liang)帶一中心(xin)”全(quan)區(qu)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)發(fa)展(zhan)(zhan)(zhan)布局，做(zuo)大做(zuo)強(qiang)文(wen)化(hua)和(he)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)產(chan)(chan)業(ye)(ye)鏈。貫徹落(luo)實(shi)《桂林世界級(ji)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)城市(shi)建設(she)(she)發(fa)展(zhan)(zhan)(zhan)規劃》，帶動(dong)賀州、柳州等大桂林圈快(kuai)速發(fa)展(zhan)(zhan)(zhan)。按照自(zi)治區(qu)黨委政府工(gong)(gong)作部署，推(tui)動(dong)北部灣國(guo)際(ji)(ji)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)勝地(di)、巴馬國(guo)際(ji)(ji)長壽養生旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)勝地(di)、壯美邊關旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)帶、西(xi)(xi)(xi)江生態旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)帶建設(she)(she)，聚焦核心(xin)吸(xi)引物和(he)重點旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)產(chan)(chan)品(pin)，打造旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)目的(de)地(di)品(pin)牌形象。發(fa)揮南寧旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)中心(xin)樞紐(niu)服務(wu)(wu)作用(yong)，提升城市(shi)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)服務(wu)(wu)的(de)便利度、便捷度。結合“景區(qu)煥新(xin)”“文(wen)化(hua)潤景”工(gong)(gong)程(cheng)及(ji)線路(lu)(lu)配(pei)套服務(wu)(wu)設(she)(she)施建設(she)(she)工(gong)(gong)程(cheng)，培育龍頭(tou)(tou)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)產(chan)(chan)品(pin)，帶動(dong)線路(lu)(lu)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)產(chan)(chan)品(pin)發(fa)展(zhan)(zhan)(zhan)壯大，做(zuo)大做(zuo)強(qiang)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)線路(lu)(lu)。大力支持文(wen)化(hua)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)龍頭(tou)(tou)企(qi)業(ye)(ye)，鼓勵引導廣西(xi)(xi)(xi)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)發(fa)展(zhan)(zhan)(zhan)集(ji)(ji)團、廣西(xi)(xi)(xi)文(wen)化(hua)產(chan)(chan)業(ye)(ye)集(ji)(ji)團、桂林旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)股(gu)份有限公司發(fa)揮自(zi)身優勢，輻射帶動(dong)上下游(you)(you)(you)(you)文(wen)旅(lv)(lv)(lv)(lv)企(qi)業(ye)(ye)協同發(fa)展(zhan)(zhan)(zhan)。〔責(ze)任單(dan)位：各市(shi)文(wen)化(hua)和(he)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)主(zhu)管部門，自(zi)治區(qu)文(wen)化(hua)和(he)旅(lv)(lv)(lv)(lv)游(you)(you)(you)(you)廳產(chan)(chan)業(ye)(ye)發(fa)展(zhan)(zhan)(zhan)處、資源開發(fa)處、市(shi)場管理(li)處、信息科(ke)技教育處〕

（三）強鏈，提升旅游服務品質

11.做大(da)(da)做強(qiang)(qiang)旅(lv)(lv)(lv)游(you)(you)交通(tong)(tong)服(fu)(fu)務(wu)(wu)。適應市(shi)場(chang)(chang)(chang)(chang)發(fa)(fa)展(zhan)需求，開(kai)通(tong)(tong)或加密機(ji)場(chang)(chang)(chang)(chang)、高(gao)鐵站(zhan)、汽車(che)站(zhan)、碼頭等(deng)客運(yun)樞紐至重(zhong)點(dian)旅(lv)(lv)(lv)游(you)(you)景(jing)區(qu)、旅(lv)(lv)(lv)游(you)(you)度假(jia)區(qu)的(de)旅(lv)(lv)(lv)游(you)(you)專線(xian)。推(tui)進(jin)主要(yao)客運(yun)樞紐的(de)旅(lv)(lv)(lv)游(you)(you)化(hua)改(gai)造，拓展(zhan)交通(tong)(tong)場(chang)(chang)(chang)(chang)站(zhan)旅(lv)(lv)(lv)游(you)(you)服(fu)(fu)務(wu)(wu)功能，特(te)別是機(ji)場(chang)(chang)(chang)(chang)、高(gao)鐵站(zhan)等(deng)重(zhong)點(dian)交通(tong)(tong)場(chang)(chang)(chang)(chang)所提(ti)供汽車(che)租賃旅(lv)(lv)(lv)游(you)(you)服(fu)(fu)務(wu)(wu)，提(ti)高(gao)旅(lv)(lv)(lv)游(you)(you)便利化(hua)水平。推(tui)出旅(lv)(lv)(lv)游(you)(you)巴士(shi)定制式(shi)服(fu)(fu)務(wu)(wu)，推(tui)廣“車(che)票(piao)(piao)(piao)+門(men)票(piao)(piao)(piao)”“車(che)票(piao)(piao)(piao)+門(men)票(piao)(piao)(piao)+酒店”等(deng)一(yi)站(zhan)式(shi)運(yun)游(you)(you)服(fu)(fu)務(wu)(wu)產品。推(tui)進(jin)廣西高(gao)速公(gong)(gong)路服(fu)(fu)務(wu)(wu)區(qu)景(jing)區(qu)化(hua)發(fa)(fa)展(zhan)，打造一(yi)批“旅(lv)(lv)(lv)游(you)(you)型”“休閑型”高(gao)速公(gong)(gong)路服(fu)(fu)務(wu)(wu)區(qu)。推(tui)進(jin)跨江(jiang)跨海(hai)(hai)大(da)(da)橋(qiao)、城市(shi)人行天(tian)橋(qiao)、網(wang)紅隧道景(jing)觀化(hua)改(gai)造，完善旅(lv)(lv)(lv)游(you)(you)服(fu)(fu)務(wu)(wu)設施，增(zeng)強(qiang)(qiang)旅(lv)(lv)(lv)游(you)(you)服(fu)(fu)務(wu)(wu)功能。以平陸運(yun)河建設為契機(ji)，提(ti)升內河旅(lv)(lv)(lv)游(you)(you)的(de)通(tong)(tong)達性(xing)，大(da)(da)力發(fa)(fa)展(zhan)江(jiang)海(hai)(hai)旅(lv)(lv)(lv)游(you)(you)。〔責任(ren)單位：各市(shi)文化(hua)和旅(lv)(lv)(lv)游(you)(you)主管部(bu)門(men)，自治(zhi)區(qu)文化(hua)和旅(lv)(lv)(lv)游(you)(you)廳公(gong)(gong)共服(fu)(fu)務(wu)(wu)處(chu)(chu)、全域旅(lv)(lv)(lv)游(you)(you)促進(jin)處(chu)(chu)、市(shi)場(chang)(chang)(chang)(chang)管理處(chu)(chu)、產業發(fa)(fa)展(zhan)處(chu)(chu)、資源開(kai)發(fa)(fa)處(chu)(chu)〕

12.做(zuo)大做(zuo)強(qiang)線(xian)路配套產業(ye)(ye)(ye)。大力引(yin)(yin)進(jin)(jin)品(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)酒(jiu)(jiu)(jiu)店、旅(lv)(lv)游(you)(you)裝備和商(shang)品(pin)(pin)(pin)(pin)(pin)(pin)制造(zao)、旅(lv)(lv)游(you)(you)演(yan)(yan)(yan)(yan)藝(yi)、特(te)色民(min)宿、旅(lv)(lv)游(you)(you)服務(wu)等(deng)(deng)(deng)方(fang)面的(de)規上企業(ye)(ye)(ye)，提升精品(pin)(pin)(pin)(pin)(pin)(pin)旅(lv)(lv)游(you)(you)線(xian)路中(zhong)(zhong)的(de)旅(lv)(lv)游(you)(you)要素供給能力。深度開(kai)發(fa)(fa)突出(chu)壯鄉風味美食(shi)(shi)、健康養生美食(shi)(shi)、東盟美食(shi)(shi)等(deng)(deng)(deng)系列(lie)特(te)色餐(can)飲，培育特(te)色餐(can)飲品(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)，提升旅(lv)(lv)游(you)(you)餐(can)飲品(pin)(pin)(pin)(pin)(pin)(pin)質，建設一批上規模(mo)、有檔次(ci)、特(te)色鮮明的(de)美食(shi)(shi)街。推出(chu)“廣西(xi)老字號(hao)”“廣西(xi)桂字號(hao)”等(deng)(deng)(deng)特(te)色文(wen)(wen)化旅(lv)(lv)游(you)(you)商(shang)品(pin)(pin)(pin)(pin)(pin)(pin)品(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)，創(chuang)(chuang)意研(yan)發(fa)(fa)廣西(xi)特(te)色文(wen)(wen)創(chuang)(chuang)旅(lv)(lv)游(you)(you)商(shang)品(pin)(pin)(pin)(pin)(pin)(pin)，組織擴大旅(lv)(lv)游(you)(you)商(shang)品(pin)(pin)(pin)(pin)(pin)(pin)生產企業(ye)(ye)(ye)、旅(lv)(lv)游(you)(you)商(shang)品(pin)(pin)(pin)(pin)(pin)(pin)經營店規模(mo)與數(shu)量，支持(chi)“一郵三品(pin)(pin)(pin)(pin)(pin)(pin)”進(jin)(jin)景(jing)區(qu)(qu)、商(shang)業(ye)(ye)(ye)街區(qu)(qu)、高速公路服務(wu)區(qu)(qu)等(deng)(deng)(deng)游(you)(you)客聚集區(qu)(qu)。引(yin)(yin)進(jin)(jin)一批國(guo)際知名品(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)連鎖(suo)飯店、精品(pin)(pin)(pin)(pin)(pin)(pin)連鎖(suo)酒(jiu)(jiu)(jiu)店，培育發(fa)(fa)展(zhan)山水主(zhu)題酒(jiu)(jiu)(jiu)店、特(te)色度假酒(jiu)(jiu)(jiu)店、精品(pin)(pin)(pin)(pin)(pin)(pin)民(min)宿，持(chi)續(xu)開(kai)展(zhan)相關評定(ding)工作。鼓(gu)勵各(ge)類演(yan)(yan)(yan)(yan)藝(yi)企業(ye)(ye)(ye)創(chuang)(chuang)新演(yan)(yan)(yan)(yan)藝(yi)節目，推動“廣西(xi)有戲”旅(lv)(lv)游(you)(you)演(yan)(yan)(yan)(yan)藝(yi)精品(pin)(pin)(pin)(pin)(pin)(pin)引(yin)(yin)進(jin)(jin)到(dao)精品(pin)(pin)(pin)(pin)(pin)(pin)旅(lv)(lv)游(you)(you)線(xian)路中(zhong)(zhong)，實現演(yan)(yan)(yan)(yan)出(chu)常態化，打造(zao)夜娛品(pin)(pin)(pin)(pin)(pin)(pin)牌(pai)。大力發(fa)(fa)展(zhan)沉浸式演(yan)(yan)(yan)(yan)藝(yi)、沉浸式娛樂(le)體驗、數(shu)字娛樂(le)、低空旅(lv)(lv)游(you)(you)等(deng)(deng)(deng)業(ye)(ye)(ye)態。〔責任單位(wei)：各(ge)市文(wen)(wen)化和旅(lv)(lv)游(you)(you)主(zhu)管(guan)部(bu)門，自治區(qu)(qu)文(wen)(wen)化和旅(lv)(lv)游(you)(you)廳產業(ye)(ye)(ye)發(fa)(fa)展(zhan)處、藝(yi)術處、公共(gong)服務(wu)處、市場管(guan)理(li)處、非物質文(wen)(wen)化遺產處、資源開(kai)發(fa)(fa)處、宣傳推廣處、全(quan)域旅(lv)(lv)游(you)(you)促進(jin)(jin)處〕

13.做(zuo)大(da)做(zuo)強(qiang)線上線下(xia)服務(wu)。完善“一(yi)鍵游(you)廣(guang)西(xi)”旅(lv)(lv)(lv)(lv)(lv)游(you)線路功能(neng)與(yu)服務(wu)，提(ti)升游(you)客(ke)到廣(guang)西(xi)旅(lv)(lv)(lv)(lv)(lv)游(you)的(de)(de)(de)便利化(hua)水平。推(tui)動旅(lv)(lv)(lv)(lv)(lv)行(xing)社轉型發展，加(jia)快跨界融(rong)合(he)和(he)(he)(he)線上線下(xia)融(rong)合(he)，加(jia)強(qiang)與(yu)知名OTA平臺合(he)作，整合(he)優質旅(lv)(lv)(lv)(lv)(lv)游(you)資源，利用大(da)數(shu)據和(he)(he)(he)人工智能(neng)技術為游(you)客(ke)提(ti)供(gong)個性化(hua)推(tui)薦，提(ti)供(gong)便捷的(de)(de)(de)預訂、支(zhi)付和(he)(he)(he)行(xing)程管理(li)等(deng)(deng)服務(wu)。完善設立分享(xiang)和(he)(he)(he)評價功能(neng)，及(ji)時處(chu)理(li)游(you)客(ke)的(de)(de)(de)投訴和(he)(he)(he)反(fan)饋。加(jia)強(qiang)與(yu)高德(de)、百度地圖等(deng)(deng)地圖服務(wu)商的(de)(de)(de)導航協作，定期更新和(he)(he)(he)優化(hua)精品(pin)旅(lv)(lv)(lv)(lv)(lv)游(you)線路相關信息(xi)，為游(you)客(ke)提(ti)供(gong)準確、快捷的(de)(de)(de)旅(lv)(lv)(lv)(lv)(lv)游(you)目的(de)(de)(de)地和(he)(he)(he)旅(lv)(lv)(lv)(lv)(lv)游(you)服務(wu)信息(xi)。〔責任單位(wei)：各市文(wen)化(hua)和(he)(he)(he)旅(lv)(lv)(lv)(lv)(lv)游(you)主管部門，自治區文(wen)化(hua)和(he)(he)(he)旅(lv)(lv)(lv)(lv)(lv)游(you)廳(ting)信息(xi)科技教育處(chu)、宣傳推(tui)廣(guang)處(chu)、市場(chang)管理(li)處(chu)〕

14.做(zuo)(zuo)大做(zuo)(zuo)強線(xian)(xian)路(lu)(lu)宣(xuan)傳(chuan)。常態(tai)化(hua)(hua)開(kai)展(zhan)(zhan)旅(lv)(lv)(lv)(lv)游(you)(you)線(xian)(xian)路(lu)(lu)推(tui)(tui)(tui)薦推(tui)(tui)(tui)介和(he)征集活動，開(kai)展(zhan)(zhan)主(zhu)(zhu)題(ti)線(xian)(xian)路(lu)(lu)、特色旅(lv)(lv)(lv)(lv)游(you)(you)線(xian)(xian)路(lu)(lu)、精(jing)(jing)(jing)品(pin)(pin)旅(lv)(lv)(lv)(lv)游(you)(you)線(xian)(xian)路(lu)(lu)、熱點旅(lv)(lv)(lv)(lv)游(you)(you)線(xian)(xian)路(lu)(lu)年(nian)度(du)評選(xuan)活動。各處(chu)(chu)室舉(ju)辦(ban)的大型文化(hua)(hua)旅(lv)(lv)(lv)(lv)游(you)(you)主(zhu)(zhu)題(ti)活動，要結(jie)(jie)合(he)職(zhi)能(neng)職(zhi)責同步宣(xuan)傳(chuan)旅(lv)(lv)(lv)(lv)游(you)(you)精(jing)(jing)(jing)品(pin)(pin)線(xian)(xian)路(lu)(lu)。針對廣(guang)西旅(lv)(lv)(lv)(lv)游(you)(you)精(jing)(jing)(jing)品(pin)(pin)線(xian)(xian)路(lu)(lu)，要結(jie)(jie)合(he)年(nian)度(du)宣(xuan)傳(chuan)推(tui)(tui)(tui)廣(guang)計劃，邀請微(wei)博、抖(dou)音、小紅(hong)書、B站(zhan)、網(wang)絡達人等(deng)(deng)到(dao)廣(guang)西采風拍攝(she)，制作投(tou)放(fang)高(gao)質量(liang)的創意短視(shi)頻、宣(xuan)傳(chuan)片(pian)等(deng)(deng)，開(kai)展(zhan)(zhan)網(wang)絡直播。加強與(yu)攜(xie)程、美團(tuan)等(deng)(deng)各類服務商合(he)作，促進(jin)旅(lv)(lv)(lv)(lv)游(you)(you)線(xian)(xian)路(lu)(lu)推(tui)(tui)(tui)廣(guang)。抓(zhua)住網(wang)絡熱點和(he)流(liu)量(liang)，開(kai)展(zhan)(zhan)“點對點”精(jing)(jing)(jing)準宣(xuan)傳(chuan)，持續提升精(jing)(jing)(jing)品(pin)(pin)利用(yong)線(xian)(xian)路(lu)(lu)熱度(du)、知名度(du)。加大與(yu)旅(lv)(lv)(lv)(lv)游(you)(you)平臺合(he)作，動態(tai)化(hua)(hua)向(xiang)社會公布《廣(guang)西旅(lv)(lv)(lv)(lv)游(you)(you)線(xian)(xian)路(lu)(lu)新攻略》，促進(jin)線(xian)(xian)路(lu)(lu)評選(xuan)成果(guo)轉化(hua)(hua)落地，推(tui)(tui)(tui)動高(gao)品(pin)(pin)質的文化(hua)(hua)旅(lv)(lv)(lv)(lv)游(you)(you)精(jing)(jing)(jing)品(pin)(pin)線(xian)(xian)路(lu)(lu)走向(xiang)市(shi)場。各市(shi)縣要借鑒有(you)益(yi)經驗和(he)做(zuo)(zuo)法，加大轄區(qu)內精(jing)(jing)(jing)品(pin)(pin)旅(lv)(lv)(lv)(lv)游(you)(you)線(xian)(xian)路(lu)(lu)的宣(xuan)傳(chuan)推(tui)(tui)(tui)廣(guang)力度(du)。〔責任單位：各市(shi)文化(hua)(hua)和(he)旅(lv)(lv)(lv)(lv)游(you)(you)主(zhu)(zhu)管部門(men)，自治區(qu)文化(hua)(hua)和(he)旅(lv)(lv)(lv)(lv)游(you)(you)廳(ting)宣(xuan)傳(chuan)推(tui)(tui)(tui)廣(guang)處(chu)(chu)、資源開(kai)發處(chu)(chu)、全域旅(lv)(lv)(lv)(lv)游(you)(you)促進(jin)處(chu)(chu)、非(fei)物(wu)質文化(hua)(hua)遺(yi)產(chan)處(chu)(chu)、革命文物(wu)處(chu)(chu)、產(chan)業發展(zhan)(zhan)處(chu)(chu)、公共服務處(chu)(chu)、博物(wu)館與(yu)文物(wu)安全處(chu)(chu)、對外交(jiao)流(liu)合(he)作處(chu)(chu)、藝術(shu)處(chu)(chu)、信息科技教育處(chu)(chu)〕

四、實施步驟

（一）申報評選

2024年，各縣(xian)（市、區(qu)）推出1-2條精(jing)品(pin)旅(lv)游(you)線(xian)路(lu)向所在市申報，各市遴選(xuan)(xuan)5條以上精(jing)品(pin)旅(lv)游(you)線(xian)路(lu)向自治區(qu)文化(hua)(hua)和(he)旅(lv)游(you)廳推薦，自治區(qu)文化(hua)(hua)和(he)旅(lv)游(you)廳組織開(kai)展廣西100條精(jing)品(pin)旅(lv)游(you)線(xian)路(lu)的評選(xuan)(xuan)工作(zuo)。〔責任(ren)單(dan)位(wei)：各市文化(hua)(hua)和(he)旅(lv)游(you)主管部門(men)，自治區(qu)文化(hua)(hua)和(he)旅(lv)游(you)廳宣傳推廣處(chu)、資源開(kai)發(fa)處(chu)、全域(yu)旅(lv)游(you)促進(jin)處(chu)、非物質文化(hua)(hua)遺產處(chu)、革(ge)命文物處(chu)、產業發(fa)展處(chu)、公共服務處(chu)、博物館與文物安全處(chu)、對外交流合(he)作(zuo)處(chu)、藝術處(chu)、信息科技教育處(chu)〕

（二）培育發展

2025年，自治區(qu)(qu)文化和(he)旅(lv)游(you)(you)(you)廳聯(lian)合(he)(he)有關部門(men)圍繞(rao)廣(guang)西100條精品旅(lv)游(you)(you)(you)線(xian)路重(zhong)點(dian)進行培育發展，各市縣(xian)要加大轄區(qu)(qu)內的(de)精品旅(lv)游(you)(you)(you)線(xian)路的(de)配套建設，積極宣傳推(tui)廣(guang)，內聯(lian)外引，把流量變(bian)成(cheng)留量。〔責任單位：各市文化和(he)旅(lv)游(you)(you)(you)主(zhu)管部門(men)，自治區(qu)(qu)文化和(he)旅(lv)游(you)(you)(you)廳資源開發處(chu)、宣傳推(tui)廣(guang)處(chu)、全域旅(lv)游(you)(you)(you)促進處(chu)、非物(wu)質(zhi)文化遺產處(chu)、革(ge)命文物(wu)處(chu)、產業(ye)發展處(chu)、公共(gong)服務處(chu)、博物(wu)館與文物(wu)安全處(chu)、對外交流合(he)(he)作(zuo)處(chu)、藝術處(chu)、信息科技教育處(chu)〕

（三）全面推進

2026年，自(zi)治區(qu)、市、縣三級聯(lian)動(dong)，全(quan)(quan)面推(tui)進(jin)“串珠(zhu)成(cheng)鏈”工程實施(shi)(shi)行動(dong)，完善線(xian)(xian)路服(fu)(fu)務(wu)設施(shi)(shi)，做強旅(lv)(lv)游(you)(you)(you)配套產(chan)品(pin)，做好旅(lv)(lv)游(you)(you)(you)交(jiao)(jiao)通和(he)旅(lv)(lv)游(you)(you)(you)鏈接服(fu)(fu)務(wu)，做大(da)做強廣西主(zhu)題旅(lv)(lv)游(you)(you)(you)線(xian)(xian)路、特色(se)旅(lv)(lv)游(you)(you)(you)線(xian)(xian)路、精品(pin)旅(lv)(lv)游(you)(you)(you)線(xian)(xian)路、熱點旅(lv)(lv)游(you)(you)(you)線(xian)(xian)路、跨境(jing)旅(lv)(lv)游(you)(you)(you)線(xian)(xian)路。〔責(ze)任單位：各(ge)市文(wen)(wen)(wen)化(hua)和(he)旅(lv)(lv)游(you)(you)(you)主(zhu)管部門，自(zi)治區(qu)文(wen)(wen)(wen)化(hua)和(he)旅(lv)(lv)游(you)(you)(you)廳資源(yuan)開發處(chu)(chu)(chu)、宣傳(chuan)推(tui)廣處(chu)(chu)(chu)、全(quan)(quan)域旅(lv)(lv)游(you)(you)(you)促(cu)進(jin)處(chu)(chu)(chu)、非物(wu)(wu)質文(wen)(wen)(wen)化(hua)遺產(chan)處(chu)(chu)(chu)、革(ge)命文(wen)(wen)(wen)物(wu)(wu)處(chu)(chu)(chu)、產(chan)業發展處(chu)(chu)(chu)、公共服(fu)(fu)務(wu)處(chu)(chu)(chu)、博物(wu)(wu)館與文(wen)(wen)(wen)物(wu)(wu)安全(quan)(quan)處(chu)(chu)(chu)、對(dui)外交(jiao)(jiao)流合(he)作處(chu)(chu)(chu)、藝(yi)術(shu)處(chu)(chu)(chu)、信息(xi)科技教育處(chu)(chu)(chu)〕

五、保障措施

（一(yi)）加(jia)(jia)強組(zu)織(zhi)領(ling)(ling)導(dao)。自治區(qu)文(wen)(wen)(wen)化(hua)(hua)和(he)(he)旅(lv)(lv)游(you)廳加(jia)(jia)強統(tong)籌協調，定(ding)期召集各(ge)(ge)(ge)處(chu)(chu)(chu)(chu)(chu)室、各(ge)(ge)(ge)有關(guan)單(dan)位，及(ji)時研究(jiu)“串珠(zhu)(zhu)成(cheng)鏈”工(gong)(gong)程事(shi)項，確保各(ge)(ge)(ge)項工(gong)(gong)作(zuo)(zuo)有序推(tui)進(jin)(jin)。各(ge)(ge)(ge)市(shi)文(wen)(wen)(wen)化(hua)(hua)和(he)(he)旅(lv)(lv)游(you)管理(li)部門(men)加(jia)(jia)強對(dui)“串珠(zhu)(zhu)成(cheng)鏈”工(gong)(gong)程的(de)組(zu)織(zhi)領(ling)(ling)導(dao)，強化(hua)(hua)責任擔(dan)當，建立主要領(ling)(ling)導(dao)責任制(zhi)的(de)工(gong)(gong)作(zuo)(zuo)推(tui)進(jin)(jin)機(ji)制(zhi)，落(luo)(luo)地落(luo)(luo)實“串珠(zhu)(zhu)成(cheng)鏈”工(gong)(gong)程具體工(gong)(gong)作(zuo)(zuo)和(he)(he)措施。各(ge)(ge)(ge)縣人民政(zheng)府定(ding)期組(zu)織(zhi)召開(kai)(kai)精(jing)品(pin)旅(lv)(lv)游(you)線路工(gong)(gong)作(zuo)(zuo)推(tui)進(jin)(jin)會(hui)議，統(tong)籌解決“串珠(zhu)(zhu)成(cheng)鏈”工(gong)(gong)程推(tui)進(jin)(jin)工(gong)(gong)作(zuo)(zuo)中(zhong)遇到的(de)困難和(he)(he)問題(ti)。各(ge)(ge)(ge)相關(guan)部門(men)加(jia)(jia)強聯動協調，解決多頭(tou)管理(li)、權屬復雜、建設用地等諸多方面(mian)的(de)癥(zheng)結難題(ti)，確保各(ge)(ge)(ge)項措施得到有效執行。〔責任單(dan)位：各(ge)(ge)(ge)市(shi)文(wen)(wen)(wen)化(hua)(hua)和(he)(he)旅(lv)(lv)游(you)主管部門(men)，自治區(qu)文(wen)(wen)(wen)化(hua)(hua)和(he)(he)旅(lv)(lv)游(you)廳辦公(gong)室、宣傳推(tui)廣(guang)處(chu)(chu)(chu)(chu)(chu)、資源開(kai)(kai)發處(chu)(chu)(chu)(chu)(chu)、全域旅(lv)(lv)游(you)促進(jin)(jin)處(chu)(chu)(chu)(chu)(chu)、非物質文(wen)(wen)(wen)化(hua)(hua)遺產處(chu)(chu)(chu)(chu)(chu)、革命文(wen)(wen)(wen)物處(chu)(chu)(chu)(chu)(chu)、產業發展處(chu)(chu)(chu)(chu)(chu)、公(gong)共服務處(chu)(chu)(chu)(chu)(chu)、博物館與文(wen)(wen)(wen)物安(an)全處(chu)(chu)(chu)(chu)(chu)、對(dui)外交流合作(zuo)(zuo)處(chu)(chu)(chu)(chu)(chu)、藝術處(chu)(chu)(chu)(chu)(chu)、信(xin)息科技教育處(chu)(chu)(chu)(chu)(chu)、政(zheng)策法規處(chu)(chu)(chu)(chu)(chu)〕

（二）加(jia)強政(zheng)策支(zhi)持。加(jia)大(da)自治區(qu)旅(lv)游(you)發(fa)(fa)展(zhan)專(zhuan)項資金向“串珠成(cheng)鏈”工程傾斜(xie)力度，加(jia)大(da)核心吸引物(wu)品(pin)(pin)牌打(da)造(zao)(zao)、精品(pin)(pin)旅(lv)游(you)線路(lu)打(da)造(zao)(zao)、精品(pin)(pin)旅(lv)游(you)線路(lu)宣傳推廣等方面的投(tou)入。加(jia)強金融政(zheng)策支(zhi)持，鼓勵和(he)引導金融機構結合自身業務(wu)(wu)和(he)文(wen)旅(lv)企業生(sheng)產(chan)經營特點(dian)，優化信貸(dai)管(guan)理，豐(feng)富信貸(dai)產(chan)品(pin)(pin)，為精品(pin)(pin)旅(lv)游(you)線路(lu)市場主體(ti)提供包括融資和(he)支(zhi)付結算、保險(xian)、貼息貸(dai)款在(zai)內的全(quan)方位金融服務(wu)(wu)。〔責任單位：各(ge)市文(wen)化和(he)旅(lv)游(you)主管(guan)部門，自治區(qu)文(wen)化和(he)旅(lv)游(you)廳宣傳推廣處、產(chan)業發(fa)(fa)展(zhan)處、財務(wu)(wu)處〕

（三）加(jia)強監督(du)檢(jian)查(cha)(cha)(cha)。自治區(qu)文(wen)化(hua)和(he)旅(lv)游廳加(jia)強對“串珠成鏈”工(gong)程(cheng)行動方(fang)(fang)案(an)實施情況(kuang)的監督(du)、檢(jian)查(cha)(cha)(cha)和(he)評估。各(ge)市(shi)要(yao)制(zhi)定(ding)督(du)查(cha)(cha)(cha)計劃，明確(que)職責和(he)工(gong)作要(yao)求，確(que)保督(du)查(cha)(cha)(cha)工(gong)作得到(dao)有效開展。各(ge)縣（市(shi)、區(qu)）要(yao)制(zhi)定(ding)年度專(zhuan)項(xiang)工(gong)作計劃，定(ding)期跟進各(ge)項(xiang)任務(wu)推進情況(kuang)，及時解(jie)決相關問題，推進行動方(fang)(fang)案(an)貫徹落實。〔責任單位：各(ge)市(shi)文(wen)化(hua)和(he)旅(lv)游主管部門，自治區(qu)文(wen)化(hua)和(he)旅(lv)游廳辦(ban)公室(shi)、資源(yuan)開發處、宣傳推廣處〕

附表

《廣西(xi)旅游實施(shi)“串珠成鏈”工程行動(dong)方案(an)（2024—2026年）》任務分解(jie)表

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廣西壯族自治區文化和旅游廳關于印發《廣西旅游實施“串珠成鏈”工程行動方案（2024—2026年）》的通知.doc